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Best Real Estate Franchises

6 brands ranked by Health Score — our composite of growth, fees, scale, and data transparency.

# Brand Investment Royalty Units Growth Health
1 Berkshire Hathaway HomeServices $43K–$88K 6% 268 +1.87% 59
2 Century 21 Real Estate $35K–$466K 6% 1,734 -4% 55
3 Coldwell Banker Commercial $36K–$734K 6% 136 -2.2% 52
4 HomeVestors of America $108K–$477K 3% 1,003 -6.3% 52
5 RE/MAX $45K–$246K 3,150 -6.6% 34
6 Keller Williams Realty —–— 6% 33

Real estate franchises offer a fundamentally different model from most franchise categories — you are licensing a brand and technology platform, not a physical location buildout. Investment ranges from $25K (home-based agent teams) to $500K+ (full brokerage offices), and the economics depend entirely on agent recruitment and retention. The franchisors that dominate (Century 21, Coldwell Banker, RE/MAX) compete on brand recognition and lead generation tools. Franchise fees in this category often include per-transaction royalties rather than percentage-of-revenue, so your cost structure scales with deal volume rather than gross revenue.

All data is extracted from official Franchise Disclosure Documents filed with state regulators. Investment ranges come from FDD Item 7; royalties from Item 6; unit counts and growth from Item 20. See our guide to reading an FDD for methodology details.

Real Estate Category

All 6 brands with cost and growth data

Franchise Fees Explained

Understand every cost in the FDD

How to Buy a Franchise

Step-by-step buying process

Compare Real Estate Franchises

Select any two brands above to see a detailed side-by-side comparison, or browse popular matchups: